Their FOMO tactics didn’t work on me, I’m 100% out and will be until the morale compass is reset by this ownership group. Will they do that and do they care? Of course not, it’s just a financial numbers game now for them. A 20% increase during a cost of living crisis is extremely insensitive, but I guess that was completely lost on them! There are many other sports available to watch in South Wales.
It comes down to what value you put on supporting a club that you may have supported since season one or maybe for the last 10 years or even just the last year.
What's a fair price for the product on offer? Are you getting your money's worth now and will you be getting your money's worth next season?
What's a fair price for an evening following the Devil's?
Ice hockey next season will be more expensive than some other sports in South Wales but understandably many people choose not to watch/support other sports in the region and are Ice Hockey specific in their choice of sport.
In anyone's book £2,300 ish for two adults and two under16's for s/t's would seem expensive considering parking, SOHB, 50/50, programme, food, drink etc and not all young families have that much disposable income, alternatively some do.
We all have a choice and I can understand those who will commit again and those that feel they cannot.