TheStub said:
I agree with most of what you say Bubbles. Trouble with most of what needs to be done is where to start?
The starting place is for those in power to accept that it isn't working and to stop pushing their own agendas. Terestrial TV won't take the sport. It has to be Sky who have been excellant in promoting the minority sports. We all probably watch Sky's coverage, but to be honest it's the most unprofessional commentary Team in the Business. Watch NHL on the Fly and you feel like you experienced what's going on in NHL. This brings me back to the Point that D.Simms is not the person to be leading the marketing of our wonderful game to the Nation.
There should be a company that works on behalf the EIHL with its role is to look after all aspects of marketing. At the moment many of the clubs could not afford their own marketing, so why not pool all the resources. This company could help with all clubs Websites, merchandising etc... How good would it be if all clubs also had live webcams (what an opportunity missed by not broadcasting Hockey Fest) Uniformity through the clubs, pooled resources and finances.
The only way for this to happen is if a team like The Devils takes a leading light for the rest to follow, if we do it right then maybe the other clubs will follow.
So how would I do it at the Devils?
`1. Get the Website upto scratch. - Personally I think it's like a maze, and not very informative. The rule of thumb should be that within 3 clicks of the mouse I should get to where I want to be,
2. Devils TV. I'll throw this back to people on the thread. What do you think we should have in Devils TV. I want hightlights within 24 hours, when the team are away from home I want to be able to watch them, at least hear them. I want interviews with the players done by good interviewers. 'A day in the life of Brad Voth'
I won't continue as I am sure you get the drift. This is a place to start. I think the Devils are going in the right direction by getting the basics right, but they need a visionary with the ability to take us on in the world of delivering the Devils to the fans.
In closing it's simple. Without fans there are no ticket sales or sponsors which means no money for the game. We do need SKY money as well to support the game. Before SKY sports invested in football we had the poorest league in Eurrope. Before they invested in Rugby, our grounds were empty except for internationals. We couldn't win the ashes for years until their money came in as well. I think you get the point and please don't reply by saying there were poorer leagues. A professional body working with SKY is a start.
Devils sorting their own stuff out is also a start.